Privacy Policy

Introduction

Rose District, Inc. (DRE# 02356332), doing business as Rose District Real Estate ("Rose District," "we," "us," or "our"), is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website at https://rosedistrictre.com, use our services, or interact with us in connection with real estate transactions.

By using our website or engaging our services, you consent to the data practices described in this policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.

Information We Collect

Personal Information You Provide

We may collect personal information that you voluntarily provide when you:

• Submit a contact form, property inquiry, or request a showing
• Sign up for property alerts, market reports, or our newsletter
• Request a home valuation or mortgage pre-approval referral
• Schedule a consultation or attend an open house
• Enter into a buyer representation or listing agreement
• Communicate with us via phone, email, text message, or social media

This information may include your name, email address, phone number, mailing address, property preferences, financial information (for pre-approval referrals), and any other information you choose to provide.

Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

• Browser type, operating system, and device information
• IP address and approximate geographic location
• Pages visited, time spent on pages, and navigation patterns
• Referring website or search terms that led you to our site
• Property searches, saved searches, and favorited listings

We use Google Analytics and similar tools to collect and analyze this information to improve our website and services.

MLS and Property Data

Our website displays property listings sourced from the California Regional Multiple Listing Service (CRMLS) via the Trestle IDX data feed. This data is provided for personal, non-commercial use only and is subject to CRMLS terms and conditions.

How We Use Your Information

We use the information we collect to:

• Facilitate real estate transactions and provide brokerage services
• Respond to your inquiries, schedule showings, and provide property information
• Send property alerts, market reports, and updates you have requested
• Process home valuation requests and connect you with lending partners
• Improve our website, services, and user experience
• Comply with legal obligations, including California Department of Real Estate (DRE) requirements
• Communicate with you about your transaction, including via text message if you have opted in
• Analyze website usage and market trends to better serve our clients

Information Sharing and Disclosure

We may share your personal information in the following circumstances:

• Transaction parties: With other agents, brokers, lenders, escrow companies, title companies, and inspectors as necessary to facilitate your real estate transaction.
• Service providers: With third-party vendors who assist us in operating our website and business, including CRM systems (Follow Up Boss), marketing platforms, and analytics providers.
• Zillow Group: As a Zillow Flex partner, certain lead information may be shared with Zillow Group in accordance with our partnership agreement.
• Legal requirements: When required by law, regulation, legal process, or governmental request, including compliance with DRE regulations.
• Business transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets.

We do not sell your personal information to third parties for their direct marketing purposes.

California Privacy Rights (CCPA/CPRA)

As a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

• Right to Know: You may request that we disclose what personal information we have collected, used, disclosed, or sold about you.
• Right to Delete: You may request that we delete personal information we have collected from you, subject to certain exceptions.
• Right to Correct: You may request that we correct inaccurate personal information.
• Right to Opt-Out: You may opt out of the sale or sharing of your personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at [email protected] or call (818) 696-5829. We will respond to verifiable requests within 45 days.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience. These include:

• Essential cookies: Required for website functionality, including session management and saved search preferences.
• Analytics cookies: Google Analytics cookies that help us understand how visitors use our website.
• Marketing cookies: Used to deliver relevant advertising and track campaign performance.

You can control cookies through your browser settings. Disabling certain cookies may limit your ability to use some features of our website.

Text Message Communications

By providing your mobile phone number and opting in, you consent to receive automated text messages from Rose District for property alerts, appointment reminders, and transaction updates. Message frequency varies. Message and data rates may apply. Reply STOP to any message to opt out. Reply HELP for assistance. Your consent is not a condition of purchasing any property or service.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations (including DRE record-keeping requirements, which mandate retention of transaction records for a minimum of three years), resolve disputes, and enforce our agreements.

Third-Party Links

Our website may contain links to third-party websites, including MLS listings, lender websites, and social media platforms. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: